Tracking that checks itself.
Data that tells you what to do.

Same store, same numbers, same AI.

Without context: "Revenue hit the 100K target. Keep going."
With context: "Two products carry 90% of revenue. The other 15 are failing. You are one stockout away from a bad month."

The prompt I use:

Before you answer, check five things:
1. Are these numbers plausible, or do they look like bots or duplicate tracking?
2. What changed compared to the previous period?
3. Which segment drives the change - channel, device, product, landing page?
4. Is this a data problem or a real change in performance?
5. What should the business do about it?
If you cannot answer one of them, say so. Do not guess.

Where it broke: if your GA4 data is wrong, the agent explains the wrong numbers with full confidence. Check the data first.